Frequent Health News
Yesterday the Office of the Inspector General (OIG) issued an Open Letter to Health Care Providers making several changes to the Self-Dislcosure Protocol relating to the physician self referral law or Stark Law.
The OIG indicates in the letter that they are no longer going to accept under the self disclosure protocol pure Stark related liability [...]
Representatives from drug companies are undergoing some hard times, as physicians increasingly are closing their doors to them, or seeing them only via an appointment.
Subsequently, the number of drug reps is predicted to fall from about 102,000 at its peak in 2007, to 75,000 by 2012.
A couple of interviews I recently did have been published.
Over at Modern Medicine (via the Cosmetic Surgery Times, of all places), I talk about pro-actively creating an online presence, and how it can make or break the marketing of your practice:
“Patients are eventually going to find you on the Internet,” whether or not you have [...]
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